WhatsApp OTP, welcome and feedback templates.

Verification codes, welcome messages after opt-in, support updates and feedback requests. 18 templates, written to Meta’s rules and ready to copy.

18 templates.

Industry

Showing 18 templates

  • Feedback after a service

    UtilityAutomotive dealerships

    Hi {{1}}, thank you for servicing your {{2}} with us on {{3}}. How was the service? Reply with a rating from 1 to 5.

    {{1}} Anita · {{2}} hatchback · {{3}} 25 Oct

    Feedback stays utility because it names the specific service visit.

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  • Catering enquiry follow-up

    UtilityCafes and restaurants

    Hi {{1}}, thanks for your catering enquiry on our website for {{2}} guests on {{3}}. Our events team will share the menu options here.

    {{1}} Farhan · {{2}} 80 · {{3}} 16 Nov

    Continuing a conversation the customer started on another channel is a utility use case in Meta’s guide.

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  • Feedback after a visit

    UtilityCafes and restaurants

    Hi {{1}}, thank you for dining at {{2}} yesterday. How was your meal? Reply with a rating from 1 to 5.

    {{1}} Meera · {{2}} Your Restaurant

    It names the specific visit, so it can stay utility.

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  • Feedback after a visit

    UtilityClinics and doctors

    Hi {{1}}, thank you for visiting {{2}} on {{3}}. How was your experience at the clinic? Reply with a rating from 1 to 5.

    {{1}} Arjun · {{2}} Dr Mehta · {{3}} 21 Oct

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  • Review request for an order

    UtilityE-commerce and D2C

    Hi {{1}}, how are you finding the {{2}} from order {{3}}? Reply with a rating from 1 to 5 and tell us what you think.

    {{1}} Priya · {{2}} linen shirt · {{3}} A1043

    Tied to a specific order, so it can stay utility. A generic “rate us” message would be marketing.

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  • Feedback after a visit

    UtilitySalons and skin clinics

    Hi {{1}}, how did you like your {{2}} with {{3}} at today’s visit? Reply with a rating from 1 to 5.

    {{1}} Sneha · {{2}} haircut · {{3}} Riya

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  • Admission enquiry follow-up

    UtilitySchools and coaching

    Hello {{1}}, thank you for your admission enquiry for {{2}} on our website. Our admissions team will answer your questions here.

    {{1}} Mrs Sharma · {{2}} Class 6

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  • Welcome after opt-in

    UtilityAny business

    Thanks for joining us on WhatsApp, {{1}}! You’ll get updates about your orders and bookings here. Reply HELP at any time to reach our team.

    {{1}} Priya

    Confirming an opt-in is one of Meta’s named utility use cases. Adding an offer would make it marketing.

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  • Support request received

    UtilityAny business

    Hi {{1}}, we’ve received your request and our team is on it. Your ticket number is {{2}}. We’ll reply here.

    {{1}} Priya · {{2}} T-20941

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  • Support request resolved

    UtilityAny business

    Hi {{1}}, your ticket {{2}} has been resolved. If the issue isn’t fixed, reply here and we’ll reopen it.

    {{1}} Priya · {{2}} T-20941

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  • Continue on WhatsApp

    UtilityAny business

    Hi {{1}}, you asked for help on our {{2}}. We can continue here on WhatsApp. How can we help?

    {{1}} Priya · {{2}} website chat

    Meta’s own utility example: continuing a conversation that started on another channel.

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  • Feedback on a purchase

    UtilityAny business

    Hi {{1}}, thank you for your purchase on {{2}}. Was everything as expected? Reply with a rating from 1 to 5.

    {{1}} Priya · {{2}} 18 Oct

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  • Verification code

    AuthenticationAny business

    {{1}} is your verification code.

    • ⧉ Copy code

    {{1}} 482913

    Meta’s preset authentication text. You don’t write it; you choose add-ons and a copy-code or one-tap button.

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  • Verification code with security note

    AuthenticationAny business

    {{1}} is your verification code. For your security, do not share this code.

    • ⧉ Copy code

    {{1}} 482913

    Meta’s preset text with the optional security note switched on.

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  • Verification code with expiry

    AuthenticationAny business

    {{1}} is your verification code. For your security, do not share this code.

    This code expires in 10 minutes.

    • ⧉ Copy code

    {{1}} 482913

    Meta’s preset text with the security note and the expiry time (1 to 90 minutes) switched on.

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  • Review request

    MarketingAny business

    Hi {{1}}, if you enjoyed your experience with {{2}}, would you leave us a review? It takes a minute and helps us a lot.

    Reply STOP to opt out

    • ↗ Leave a review

    {{1}} Priya · {{2}} Your Store

    Asking for a public review without naming a specific order is a general request, which Meta treats as marketing.

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  • Feedback on a support request

    UtilityAny business

    Hi {{1}}, how did we do on your support ticket {{2}}? Reply with a rating from 1 to 5.

    {{1}} Priya · {{2}} T-20941

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  • Price list you asked for

    UtilityAny business

    Hi {{1}}, here’s the {{2}} price list you asked for when you called us. Reply here with any questions.

    • ↗ View price list

    {{1}} Priya · {{2}} 2026 catering

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Before you submit.

Three rules that matter most for these templates.

  1. OTPs use Meta’s preset text.

    Authentication templates come from Meta’s library, with a copy-code or one-tap button. You choose add-ons, not wording.

  2. Welcome after opt-in is utility.

    Confirming an opt-in is one of Meta’s named utility use cases, as long as there’s no offer in it.

  3. Feedback must name what it’s about.

    Name the order, visit or ticket. A general request for a review is marketing.

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